This collection showcases a range of logotypes created between 2019 and 2025, spanning freelance projects, brand explorations, and personal design studies. My goal is to transform every client’s vision into a remarkable reality, creating strong visual identities that leave a lasting impression and communicate a brand’s essence with clarity and personality.

My process begins with understanding a client’s vision, values, and audience, followed by research into industry trends and competitor landscapes. From there, I explore typography, form, and colour to craft logotypes that balance aesthetics with function. Subtle detailing and, where appropriate, bespoke lettering ensure each design feels distinctive, authentic, and adaptable across applications.

The result is a collection of logos that are not only visually striking but also strategically aligned to resonate with audiences, strengthen brand identity, and endure over time.

Role: Graphic Designer
Produced at: University
Client: University Project

​My Final Major Project explored the rebranding of  the ‘Year of Return, Ghana 2019’ campaign.

I focused on taking their brand and investigating how the identity could be improved, from existing visual assets such as the logo design to the website design, but expanding the project to develop other assets that would be necessary to convey and promote the campaign’s message.

​As a designer, I wanted to help deliver the message of the campaign through visual communication. This campaign encourages many Ghanaians around the world to come and return to Ghana in both mind and in spirit, committing to the progress and advancement of the country also.   

Being Ghanaian myself, this project was very important  to help commit to the progress of the country and give the campaign something more colourful and vibrant than what was currently  seen, connecting more to the audience and references in Ghana.

Sobi Doptelet is the only oral TPO-RA that puts every aspect of the patient experience first by combining proven effificacy with a profifile aligned to patients’ needs to ease the burden of disease and treatment.

I was tasked with producing a mini CVA core story (within an interactive PDF format) for use at the EHA congress. The purpose of this mini CVA was to facilitate and support discussion between sales reps and customers, highlighting Doptelet key benefits and messages in a clear, concise and easily digestible format.

For design, the brief involved the need for design explorations, creating template options for the core CVA pages. These included: a front cover, inside pages with light and heavy content, an Inside page featuring tables and graph, a pop-up page and a navigation bar design. The deliverables needed to fit within the Doptelet brand guidelines, while also having it’s own unique identity.

This initial design extended to other materials and asset, including infographics, pull up banners, socks, stickers and email fragment designs.

Role: Graphic Designer
Client: Desturi Safari X One Space Media

In collaboration with the creative agency One Space Media, I was challenged to create the brand identity for Desturi Safari—a travel company offering bespoke holidays across Africa. The name Desturi comes from Swahili, meaning “custom journey,” and it set the tone for the entire project.

I wanted the identity to feel like an invitation: a balance of adventure and discovery, woven together with curiosity, comfort, and a sense of ease. The visual language reflects the duality of safari travel—excitement and exploration paired with refinement and well-being. The result is a confident, sociable, and elegant aesthetic that captures the spirit of Desturi Safari and its promise of unforgettable journeys.

Role: Graphic Designer
Produced at: HeyBigMan!
Client: Ete Davies

Culture Heroes is a new initiative set up by Ete Davies and his partners Kal Mba and Sophie Williams. 

They firmly believe that from the difference and diversity of people within teams and communities will come true creativity and innovation. That without diversity, industries cannot truly be creative or innovative. As brands and consumers are, increasingly, from a more diverse demographic and the companies that service them should reflect this.

Culture Heroes aims to help to create and then support the next generation of BAME leadership, across the creative industries of Advertising, Design and Technology.

Working with HeyBigMan!, through their Cause2Create initiative, I was delighted to aid Ete and Culture Heroes with a new brand and launch assets.

The Dwell App helps users grow in the likeness of Christ by translating ancient spiritual practices into modern, accessible experiences—rooting technology in Tradition.

For the ‘Attend’ Lenten campaign, I designed a landing page, email newsletter, and social posts to guide users through a season of reflection and renewal. The challenge was to translate the reverence of Lent into a contemporary digital experience—inviting participation without losing depth or authenticity.

I focused on clarity, calm, and cohesion: serene palettes and refined typography created a meditative rhythm, while layouts guided users thoughtfully through content. Each touchpoint was designed to feel unified yet native to its platform, from scrollable landing pages to shareable social posts.

The campaign successfully connected tradition and innovation, offering users a meaningful, approachable digital experience that encouraged reflection and engagement during Lent.

Role: Graphic Designer

Faithful Finance is a podcast dedicated to exploring God’s wisdom for money, stewardship, and purpose. Each episode dives into biblical principles of financial faithfulness—reminding us that true stewardship begins with faith in Christ. Through conversations with Christian financial counselours, advisors, and everyday believers, we uncover how to honour God with our resources, live with intentionality, and walk in the calling He has given us. Whether you’re navigating debt, planning for the future, or seeking to align your finances with your faith, Faithful Finance equips you with practical guidance and spiritual encouragement to steward what you’ve been entrusted with, all for God’s glory.

Role: Graphic Designer

This collection presents a selection of YouTube thumbnail designs created for freelance clients, personal projects, and creative explorations. Each design places emphasis on strong visual hierarchy, clear typography, and striking imagery to capture attention within fast-paced digital environments. My process typically begins with analysing the content’s theme and intended audience, followed by developing layouts and colour palettes that maximise clarity and engagement. The final outcomes strike a balance between creativity and functionality, ensuring each thumbnail is both visually compelling and strategically effective in encouraging clicks and sustaining viewer interest.

Role: Graphic Designer
Produced at: HeyBigMan!
Client: London City Lionesses FC

As part of HeyBigMan!, I worked with Nike London and Pro Direct Soccer to brand and launch a new professional women’s football club, London City Lionesses. We devised and designed club colours, club crest, home and away jerseys and the launch creative that you see here. 

Role: Graphic Designer
Produced at: HeyBigMan!
Client: Hackney Wick FC

​Working with HeyBigMan! and Hackney Wick FC, we are proud to have been awarded the runners up prize in TFL's annual Diversity in Advertising competition.

Our submission was an Out of home campaign to announce Grassroots for Good, a soon to be launched platform and network for non professional football clubs to help raise awareness among the general public around all of the amazing things that are happening within the grassroots football scene.

This project explores a rebrand concept for Revolut, the digital banking platform known for instant payment notifications, international money transfers, and fee-free global spending. The aim was to reimagine Revolut’s visual identity in a way that reflects its position as a forward-thinking, accessible, and globally connected financial service—while making the brand feel more personal and relatable to its audience.

My process began with an in-depth analysis of the brand’s existing identity and market perception, identifying its strengths—innovation, speed, and accessibility—while also recognising the opportunity to create a warmer, more human-centred identity. To achieve this, I incorporated more people-focused photography to showcase the diversity and everyday experiences of Revolut’s users, grounding the brand in real-life connections.

Design choices centred on refining typography for clarity and authority, while introducing a versatile colour system that balanced professionalism with approachability. To further emphasise accessibility and individuality, I integrated hand-drawn elements—such as arrows and circle highlights—into the visual system. These subtle, organic touches brought a sense of personality and immediacy, complementing the polished geometric precision of the reimagined logo.

The resulting concept positions Revolut not only as a powerful financial tool, but as a brand that feels approachable, human, and connected to its users’ lifestyles. This balance of clean, modern design with expressive, personal details demonstrates how visual identity can bridge trust, creativity, and relatability in the fintech space.

This collection showcases a range of album and single artwork created across freelance commissions, personal projects, and experimental studies. Each design translates sound into a distinct visual language, using typography, imagery, and colour to capture the mood and identity of the music.

My process begins with researching the artist’s style, themes, and audience, which I distil into moodboards and sketches. From there, I explore layouts that balance bold, eye-catching compositions with subtle details that reward closer inspection. Typography is used expressively—sometimes through clean, minimalist type, and other times with custom lettering or distressed treatments to reflect genre and tone.

The final collection demonstrates versatility, spanning photography-led covers, textured collages, and minimalist, typography-driven pieces. Every artwork is crafted to stand out both as a digital thumbnail and as a tactile, standalone visual story, strengthening the connection between the music and its audience.

For the release of Syre: The Electric Album, the second extended play by Jaden Smith, I created a promotional poster that captured the project’s vibrant and experimental energy. Central to the design was a custom logo wordmark, developed as a modern extension of the visual language established in Smith’s 2017 debut studio album, Syre.

My process began with analysing the album’s aesthetic and sound—an eclectic fusion of electric tones and atmospheric textures—which informed both the colour palette and typographic choices. The poster design balances bold, eye-catching composition with subtle details that reflect the artist’s evolving identity.

The final artwork resonated strongly with audiences online, gaining significant visibility and positive reception across social media platforms such as Twitter and Instagram. This project demonstrates my ability to translate music and cultural identity into compelling visual communication that engages and excites a digital audience.

Role: Graphic Designer
Produced at: University
Client: University Project

​BA Graphic Design Final Year project. I was tasked to engage in a series of visual language experiments that address a self-proposed initiative that explores a notion or hypothetical communication. In response, I created a series of posters, set to bring awareness and somewhat educate the viewer on prominent or icon figures (people) in the world, in history and currently. 

I wanted my posters to make people who view them eager to find out more information about these people. The posters can also be used as a method of inspiration. If the people who view the posters find attributes of the figures they can relate to, then hopefully it would motivate them, leading them to believe they can be great and inspirational too.

Role: Graphic Designer
Produced at: University
Client: University Project

A second year University project on Way Finding and signage. For this project we were suppose to redesign a map simplifying it and making it easier for the people to find their way around the specific place we chose.

​I chose to redesign the wayfinding system of the Wandlebury Country Park in Cambridge. The park is Cambridge’s original country park. The project included the creation of a map, icons, sample signs for all sign types as well as a specification document which specifies principles, materials, positioning and other aspects relevant to the successful completion of a wayfinding design project.

Role: Graphic Designer
Produced at: University
Client: University Project

BA Graphic Design second year book cover project, dealing with coordinated design. We were tasked to design a book series on the subject of three “-isms” that got randomly assigned in class. My “-isms” were Confucianism, Taoism and Polytheism.

Role: Graphic Designer
Produced at: University
Client: University Project

This was a Second year University project given to us from the design agency named 'The District'.

We were tasked to pick an object from a selection and create something out of it, using whatever medium we wanted. I chose a a cardboard tube and designed to make an animated short, reminding children to continue to use their imagination and stay creative. I believe in today's world, this is a very important reminder.